Volunteer Marketing Manager/Coordinator - Toby's Hope for Canine Cancer Care

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Toby's Hope for Canine Cancer Care is a growing nonprofit dedicated to providing financial support, education, and resources for canine cancer treatment. Our mission is to give dogs diagnosed with lymphoma a fighting chance and to support families navigating this challenging journey. As a startup nonprofit, we’re looking for a passionate and strategic Marketing Manager or Coordinator to help build our marketing efforts from the ground up.

We are seeking an enthusiastic, mission-driven individual with a strong background in marketing and communications, particularly in areas such as brand awareness, community engagement, and fundraising. This is an exciting opportunity for someone with a deep love for animals, a creative mindset, and the drive to make a meaningful impact in the world of canine health.

Position Overview:

You will play a key role in shaping and executing Toby’s Hope’s marketing strategy, with a special focus on promoting our 2025 activities and events. Your work will help increase awareness of our cause, expand our outreach to target audiences, and foster stronger connections within the community. You will also drive fundraising efforts and support our partnership-building initiatives, working closely with volunteers and other stakeholders to achieve our goals.

Key Responsibilities:

• Develop and Execute Marketing Strategy: Create and implement a comprehensive marketing plan for Toby’s Hope, with specific focus on our 2025 events and initiatives. Help define brand messaging and ensure consistency across all channels.

• Increase Brand Awareness:
  Lead efforts to increase visibility and recognition of Toby’s Hope, using digital platforms, traditional media, and grassroots marketing strategies to raise awareness.

• Expand Outreach to Target Audiences:
  Identify key target audiences (e.g., dog owners, animal lovers, pet health advocates) and develop tailored campaigns to reach and engage them. Help grow our social media presence, email marketing list, and community outreach.

• Enhance Engagement and Community Building:
  Build stronger connections with our community through interactive content, events, and campaigns. Facilitate opportunities for our supporters to get involved and stay connected with Toby’s Hope.

• Drive Fundraising Efforts:
  Work alongside our Executive Director to develop and promote fundraising campaigns and events. Help create compelling messaging to drive donations and support.

• Build Strategic Partnerships:
  Help identify and cultivate partnerships with local businesses, veterinarians, pet stores, and other community organizations. Foster relationships to support the growth and sustainability of Toby’s Hope.

• Promote 2025 Activities and Events:
  Market and promote our key events for 2025, ensuring high visibility and strong attendance. Coordinate promotion efforts through social media, email campaigns, and event marketing.

• Collaborate with Volunteers:
  Work closely with volunteers to coordinate marketing efforts and ensure seamless event execution. Help manage volunteer communication and engagement in support of marketing and outreach activities.

Qualifications:

• Experience in marketing, communications, or related field (nonprofit experience a plus)

• Passion for animals and an understanding of the importance of canine cancer awareness

• Knowledge and experience in increasing brand visibility, community engagement, and digital marketing (social media, email, etc.)

• Proven ability to create and execute effective marketing campaigns

• Excellent written and verbal communication skills

• Comfortable working both independently and as part of a small, collaborative team

• Strong organizational and time-management skills

• Ability to work remotely and participate in evening and weekend events

• Washington State-based, with the ability to attend in-person events throughout the region

Key Attributes:

• Strategic thinker with the ability to execute tactical marketing plans

• Highly creative, with a passion for storytelling and brand-building

• Engaging, personable, and able to connect with diverse audiences

• Social media savvy, with knowledge of how to leverage and expand our presence

• Self-motivated, with a passion for making a difference in the community

• Proactive, solutions-oriented, and adaptable to a fast-paced, startup environment

What You’ll Gain:

• Opportunity to make a meaningful impact in the lives of dogs and their families

• Hands-on experience in nonprofit marketing and event promotion

• Collaboration with a passionate, mission-driven team

• Build your professional portfolio while supporting a cause you care about

• Flexibility to work remotely and engage with a variety of stakeholders

How to Apply:

If you’re ready to put your marketing skills to work for a worthy cause and help us make a difference for dogs with cancer, we’d love to hear from you! Please send your resume and a brief cover letter explaining your interest in the role and how you can contribute to: toby.hope4caninecancercare@gmail.com.

Toby’s Hope is an equal opportunity organization and welcomes volunteers from all backgrounds.