Marketing and Communications Director

Save to Favorites

About Surmount

Surmount is a volunteer-run organization focused on supporting the access and collaboration of resources to strengthen New York communities through accessible resources, support, and growth opportunities. Our mission centers around equipping every person with the tools to make positive life choices, overcome obstacles, and build fulfilling lives. We champion collaboration, community empowerment, and resource access.

Role Overview

The Volunteer MarComm Director will lead Surmount’s marketing and communications initiatives, advancing our mission and enhancing our community impact. This individual will collaborate with executive leadership to develop and implement effective strategies for raising awareness, building our brand, and engaging our audience through compelling storytelling and targeted outreach. This volunteer position has a flexible, remote work environment and 10 hours a week.

Reporting to the Executive Director

Key Responsibilities

Strategic Planning

Develop a comprehensive annual MarComm strategy that aligns with Surmount’s mission, values, and goals.
Lead the planning and execution of campaigns and initiatives that support Surmount’s events, programs, and fundraising efforts, including the 2025 Peanut Butter and Jelly Drive.

Content Creation and Management

Oversee creation and curation of digital and print content, including social media posts, newsletters, press releases, blog articles, and promotional materials.
Manage Surmount’s online presence on social media, websites, and other platforms, ensuring consistent messaging and brand voice.

Public Relations and Media Outreach

Cultivate relationships with media contacts to increase Surmount’s visibility in the community.
Write and distribute press releases, and secure media coverage for key initiatives and events.

Community Engagement

Develop community engagement strategies to strengthen connections with volunteers, donors, and partner organizations.
Lead efforts to grow and engage our digital community, supporting greater awareness and advocacy for Surmount’s mission.

Analytics and Reporting

Track, analyze, and report on MarComm metrics to gauge effectiveness and identify improvement areas.
Provide monthly reports to the Executive Team on campaign performance, audience engagement, and other key metrics.

Ideal Candidate

The ideal candidate is a strategic thinker with a passion for community empowerment and poverty alleviation. They are an experienced MarComm professional, comfortable working in a dynamic, volunteer-run environment and skilled in creating compelling narratives that engage diverse audiences.

Qualifications:

3+ years of experience in marketing, communications, or public relations (nonprofit experience is a plus)

Proven track record of successful campaign development and execution

Strong written and verbal communication skills

Proficiency in digital marketing tools, social media platforms, and content management systems

Ability to work independently, manage multiple priorities, and meet deadlines

Experience with analytics and reporting tools (e.g., Google Analytics)

Benefits

Opportunity to contribute to a mission-driven organization making a real impact in New York communities.

Network with like-minded professionals and develop skills in nonprofit marketing and communications.

Participate in strategic planning and gain hands-on leadership experience.