Social Media Strategist

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Position: Social Media Strategist

Location: Remote
Type: Part-Time/Volunteer
Reports to: Executive Director

About Change Global Lives:
Change Global Lives is a charity organization dedicated to providing educational and humanitarian aid to underserved communities, particularly school-aged children and disadvantaged youth. Our mission is to empower and uplift through meaningful interventions in education and health.

Job Overview:
We are seeking a passionate and creative Social Media Strategist to enhance our online presence and engage our audience across multiple platforms. This role will be instrumental in shaping and executing our social media strategy, raising awareness about our cause, and building meaningful connections with our supporters, donors, and beneficiaries.

Key Responsibilities:

• Develop and execute a comprehensive social media strategy aligned with the organization's goals and mission.
• Manage social media accounts (Facebook, Instagram, Twitter, LinkedIn, etc.), ensuring regular posting of engaging content.
• Create compelling content, including graphics, videos, and posts that effectively communicate our mission and impact.
• Monitor social media trends, tools, and platform updates to maximize outreach and engagement.
• Analyze social media metrics and adjust strategies based on performance data to enhance engagement and reach.
• Engage with followers, responding to comments, messages, and fostering a positive online community.
• Collaborate with the Executive Director and other team members to ensure brand consistency and amplify key campaigns.

Qualifications:

• Proven experience as a Social Media Strategist or similar role, preferably within the non-profit or social impact sector.
• Strong understanding of social media platforms, trends, and best practices.
• Excellent written and verbal communication skills, with an ability to craft compelling messages that inspire action.
• Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite, video editing tools).
• Experience with social media analytics and ability to adjust strategies based on data insights.
• Passion for charity work and a commitment to Change Global Lives’ mission.