Marketing Director for Public Safety Foundation

Save to Favorites

BOOST AWARENESS of CARM

Computer-Aided Risk Management -- CARM -- is a future capability which employs sensors, automation and software to predict threats to the public, and take immediate action to improve public safety.

CARM Safety Foundation is focused on:

• Exciting public about new generation of public safety, involving new technology
• Demonstrating new ways that technology can improve public safety
• Promote benefits of CARM to target audiences

We need your help to:

• Create marketing plans and messaging strategies spanning 2-3 year horizon
• Plan marketing project roadmap, resource requirements and budgets
• Represent and guide inter-corporate relationships with strategic allies
• Recruit other volunteers as needed

Our startup non-profit foundation is eager to inspire and motivate end users to demand better safety. Your insight and determination is essential to grow our visibility, and assure our messages are available and inspire strategic audiences (B2B and B2C).

Ideal candidates are:

• Hands-on team players, versatile, resourceful and appreciate the multi-faceted roles common in start-ups
• Bring prior experience driving lean marketing programs for start-ups

Snapshot of What You’ll Do

• Craft proposals to meet organization objectives and grow our brand and awareness
• Identify relevant messaging channels, propose projects to boost CSF presence there
• Plan and drive projects to create marketing materials (PDF, video, web pages, social)
• Outline content that is developed by others; drive to meet schedules/ due dates
• Manage relationship with marketers at fellow travelers; inspire collaboration

Depending on your interest, you may also:

• Develop content according to goals (written prose, storyboards and scripts)
• Research specific market segments and plan engagement strategies
• Create surveys to corroborate planning assumptions and assure high insights
• Represent CARM Safety Foundation to news media

Who We’re Looking For

Best for us is someone who is passionate about the role marketing to inspire new uses of technology, especially to improve public safety. You know how to engage audiences and excite curiosity. Since we are a start-up, it’s essential that you are open minded and versatile, and thrilled by challenge to accomplish great things in a lean environment.

And, you bring experience from situations where abundant budgets are not available.

Your Time with CARM Safety Foundation will be inspiring because:

• Achieve challenging goals, create concrete impact for our business that may lead to career advancement opportunities
• Work with inspiring colleagues and in start-up, low overhead culture
• Autonomy and rapid decision making
• Insight into future opportunities as paid contractor, as funding allows