Social Media Manager

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Richfield Heritage Preserve is seeking a volunteer with social media management experience to lead and manage our social media platforms, including Facebook, Instagram, and YouTube. The successful person must have excellent communication and writing skills, the ability to create and execute content, interact, and respond to followers, manage Instagram/Facebook Stories creation, support posts with creative graphics, and more.

This position is a career-building experience for some or a fun experience for a retiree or someone who wants to invest their time to see our park succeed. The successful candidate may spend between 5-10 hours a week depending on their investment of time.

Primary Responsibilities
We are looking for a volunteer who is ready to do the following:
▪ Create and curate engaging, unique, authentic, and relatable content.
▪ Leverage user-generated content into the RHP social media content in unique ways.
▪ Be responsible for the ideation, feedback, and insight across all social
programs.
▪ Manage social content so it drives social buzz: sentiment, engagement,
mentions, and impressions.
▪ Actively participate in the ideation phase of campaign brainstorming,
ensuring that the best big ideas bubble up with social in mind.
▪ Create engaging videos and content to post on RHP YouTube channel and Facebook and Instagram Stories. ▪ Create unique and engaging media to be used for Facebook, YouTube, and Instagram.
▪ Work with the Marketing team to execute effective marketing campaigns
across all platforms.
▪ Collaborate with the Park Director and other teams to coordinate and amplify marketing campaigns while ensuring the park vision and brand is positioned to succeed.

Qualifications:
▫ 1-3 years experience in a social media management role.
▫ Knowledge and experience in the tenets of traditional marketing.
▫ Bachelor's Degree in Marketing, Business, Advertising, Communications, Journalism/English or technology-related preferred.
▫ Creativity and immersion in social media, with in-depth knowledge and understanding of social media platforms.
▫ Ability to work with a variety of partners and team members across different projects.
▫ Highly self-motivated, self-starter, problem-solving abilities.

Preferred Skills
▫ Strong time management, communication, and organizational skills. ▫ Excellent writing and language skills.
▫ Graphic design experience a plus.